Watch StreamingCommunity. Just for Kicks is a 2005 documentary film about the sneaker phenomena and history. It includes self confessed "sneakerheads" like Grandmaster Caz, Reverend Run, and Missy Elliott. It tells the story of the legendary Nike Air Force One's, or as they are called in New York "Uptowns." Also about the beginning of Air Jordans. The documentary also tells the story of how hip-hop pioneers DJ Run, Jam Master Jay, and DMC had everyone wearing Adidas Superstars with their smash hit "My Adidas."